Barcelona issue statement to confirm new kit deal with Nike
It's finally official
Barcelona have issued a statement to confirm a new kit deal with Nike is now finally official.
The lucrative new contract has been in the works for some time now but has finally been signed, sealed and delivered.
Here's the statement:
"FC Barcelona and Nike, two leading brands in the sport industry, are pleased to announce a new start with a multi-year partnership agreement, starting effective this season, that brings a new collaborative strategic partnership model between the two organizations
"This new partnership consolidates Nike as a Main Partner of the Club and Official Technical Partner across all professional and amateur teams, bringing a unique model that strengthens the brands association and fuels the global retail and licensing business growth. Nike has a key strategic role in the Club’s Retail Operations and together with Barça Licensing & Merchandising will join forces in the development of specific plans related to product creation, supply chain and global distribution."
The deal is good news for Barcelona but there are still doubts about what it means for the club's financial situation.
It's been widely reported the new contract is still not enough to get Barca back to the 1:1 rule despite previous speculation to the contrary.
Source: barcablaugranes.com
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